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541 Melville Ave, Palo Alto, CA 94301,
Ph: +1.831.705.5448
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Ph: +1.831.306.6725

La Palma Hotel & Spa


Make a web presence for the leader fin-tech company.

The Brief Bank conceived of the idea for a made-up hotel, resort, and spa called La Palma in response to an Instagram brief challenge.

The team

Meet our
professional team.

Project Management

— Robynn Gardner
Graphic Designer

Single click import

Easy-to-manage website UI samples.

To achieve the desired blend of seriousness and quirky individuality, a serif typeface with wavelike features was used. The waves in the water inspired the curvature of the font. Then, to make the icon look like a palm tree, added a palm leaf on the initials. The soothing color scheme was clearly influenced by the ocean.

The brand as a whole is meant to convey an upscale, adults-only retreat, apart from the chaos of family-friendly hotels. Someplace calm and soothing.

Let’s collaborate

Send us an email,
to discuss a new project.

We’re a team of creatives who are excited about unique ideas and help fin-tech companies to create amazing identity by crafting top-notch UI/UX.


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