With a commitment to quality, innovation, and community, the brand is built on the principle of providing clients with an experience they will never forget. Here at MOOW ,coffee is much more than a beverage; it’s a philosophy.
Aiming to become the leading automated coffee brand and professional coffee service provider in Hong Kong and Macau.
In order to stand out from the increasingly competitive coffee industry, MOOW requested to reposition and rebrand this legendary coffee brand.
MOOW COFFEE- BRANDING
未命名-33
MOOW COFFEE- BRANDING 3
MOOW COFFEE- BRANDING 1
Project Management
— Au Chon Hin
Creative Director
MOOW Coffee, a brand under mbox, is a leading smart retail company in Macau. MOOW combines coffee technology, automation technology, mobile payment, smart retail, and other fields to create fully automatic intelligent coffee vending machines.
We found an original, untold tale by considering the market, consumers, customers, competitors, and brands from all angles. MOOW’s sales performance and company culture both improved as a result of the new brand strategy and design.
We’re a team of creatives who are excited about unique ideas and help fin-tech companies to create amazing identity by crafting top-notch UI/UX.