Most of the Hard Tea companies appear to share a similar visual style, which is typically macho, loud, and unpolished. Swan Dive’s original idea to shake up the hard tea industry inspired its creators to reach out to creative agency.
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Project Management
—Glasfurd and Walker
Branding & Art Direction
The design is based on the concept of renewal; the beverage’s revitalizing effects are elegantly reflected in the system’s Italian-influenced typeface and soothing color palette. While the design is spare, the typeface and swan dive illustration pair brilliantly to establish purpose and detail while letting the white space carry the sense of release forward.
We’re a team of creatives who are excited about unique ideas and help fin-tech companies to create amazing identity by crafting top-notch UI/UX.